Marketing is what we do. This is why we do it.
10% of MajorMajor's profits go back to the Philippines — where our team lives, works, and rebuilds.
In 2022, our founder visited the Philippines for the first time and saw two things at once.
The first was obvious: extraordinary people. Skilled, warm, lighthearted, hardworking — and underemployed, underpaid, and facing horrific commutes for jobs that didn't match their talent.
The second took longer to see: the Philippines sits on the Ring of Fire. Typhoons, earthquakes, and floods are regular occurrences. And the families with the least always have the most to rebuild.
MajorMajor was built as a bridge between two realities — meaningful careers on one side of the ocean, reliable marketing on the other. But a bridge should carry more than work. So from day one, we committed to sending something back across it.
We give 10% of our profits back to the Philippines.
Not someday. Not after we're big. From the beginning, through three commitments we keep every year.
COMMITMENT ONE
Project Starfish: rebuilding homes, one family at a time.
There's an old story about a beach covered in stranded starfish after a storm — thousands of them, far more than anyone could save. A child walks the sand anyway, returning them to the water one by one. Told it can't possibly matter, the child throws another one in: it mattered to that one.
That's the spirit of Project Starfish. We can't rebuild every home the storms take. But we can rebuild this one. And then the next.
Project Starfish funds home construction and repair for families that our team members know personally, helping coordinate builds on the ground. A starter home costs $1,000 and takes just weeks to build — a fraction of what it costs to do almost anything in the US, which is part of the point. Modest profits here become homes there.
Kuya Jeffrey's story
Kuya Jeffrey was MajorMajor's driver in the Philippines — and became the first Project Starfish recipient.
His family's home is where the idea became real: one person we knew, one family we could help, one rebuild that mattered to them.
Project Starfish has grown from that first build into an annual commitment: keep finding the families our team knows personally, then help rebuild one home at a time.
COMMITMENT TWO
Ready for the Storm: equipping our team before disaster strikes.
When a typhoon makes landfall, the first responders aren't agencies. They're neighbors.
Every member of our Philippines team is equipped and trained to be one of those neighbors. That means water, food supplies, backup batteries, medicine and more. When calamity comes — and in the Philippines, it always does — our people aren't just safe. They're useful to the people around them.
COMMITMENT THREE
Money That Stays: teaching financial literacy that outlasts any paycheck.
Good wages matter. Knowing what to do with them matters more. In the Philippines, many workers support extended families and live paycheck-to-paycheck regardless of income.
To change this trajectory, we teach essential financial literacy skills to our team and their families:
- Budgeting and emergency savings to handle unexpected family expenses.
- Avoiding predatory lending to break the cycle of high-interest debt traps.
- Investing basics to safely build and sustain long-term generational wealth.
5
homes rebuilt
$1,200
in team disaster supplies
$7,000
given as of June 2026
"Having stable work has changed my life in ways I don't take for granted. It's given me the ability to take care of the people I love, and a place where I truly feel I belong.
Knowing that we're not just doing good work for our clients, but we're also able to do some good in the world gives me a real sense of purpose. It means a lot to know that the work we do can create opportunities for other families too, and I'm excited to see how many more people we can help as we grow!"
Janiz Adlawan · Content Specialist
Let's work
together.
Services
Find Us
MajorMajor Digital Marketing,6 Cardinal Way St. Louis, MO 63102
Subscribe to our newsletter
Treat yourself to some good reading. Sign up for the MajorMajor newsletter.
